Making Vision Zero A Reality
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What does the highways industry need to drive progress on road safety?
Every year the population of a medium-sized UK town are killed or seriously injured on UK roads. About 30,000 people. It’s a figure that has remained largely unchanged for the past decade or so, save for a minor improvement between 2018 and 2020.
It hasn’t always been this way. Road-related deaths almost halved in the first decade of this century, but progress has effectively plateaued since then, creating untold damage to families across the country.
There’s also an economic impact to consider. Some estimates, like that from the International Road Assessment Programme, place the figure between 2%-7% of a country’s GDP. If this estimate is even remotely accurate, the total cost of road incidents in the UK easily runs into the billions.
From here, the idea of ‘Vision Zero’ – the elimination of all traffic fatalities and serious injuries – seems a long way off, if not impossible. But that thinking is misplaced. In our report we’ve outlined five recommendations to make vision zero a reality. Download it today.
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I’m keen to promote a culture of safety among our highways engineers, as well as formal collaboration across the industry to make Vision Zero a reality.
Collaboration is critical when it comes to highways design. But it must be informed by the right data. From that collaborative and data-led design process, we are then able to select the most appropriate products for our schemes.
Tony Crook, Road Safety Manager at Lancashire County Council
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